Pokémon Go came out on July 6, and everyone in North America lost their minds a little (us included). It’s the perfect mix of childhood nostalgia, urban exploration, progression, friendly competition, exercise, and culturally-approved nerdiness to help people escape all of the horrible things going on in the world for a few minutes.
Pokémon Go now has more daily users than Twitter, and those users are spending 50% more time in the app per day than they do on Facebook. Instead of swiping through a news feed or watching Netflix, they’re walking to new places and talking to new people.
Small businesses are setting lures to get more foot traffic. Police are having positive interactions with youths late at night. Money is getting raised for charity. Historic and cultural sites are seeing an influx of visits and interest.
To celebrate this new cultural phenomenon, we worked with local designer Brittney Scott to create the ultimate Pokémon Go resource for Kingston, NY. Make sure you support local businesses while you play!