CallRail is one of the fastest-growing companies in the US, providing call analytics and digital insights to small and medium-sized businesses. They provide a call-tracking solution to businesses to show the effectiveness of different kinds of marketing. We actually use it for some of our clients.
To keep fueling their growth, they are using content marketing and ebooks to build relationships with potential new customers.
We produced an e-book titled “How Call Tracking Can Grow Your Agency.”
We interviewed several different CallRail stakeholders and customers to collect anecdotes and best practices, and used them to create over 20 pages of written and visual content. We also created a number of graphic design assets to promote the ebook on social media and in digital display advertising.